At last! A week ago, I shared an exciting piece of news on my Instagram stories that I’d been keeping under wraps: I’m opening an online boutique! L. Avenue has been a part of my world for five years, and I have so enjoyed finding fashion treasures around the internet and sharing them with you–from labels that were new to the scene to my tried-and-true favorites. I’ve always loved a good hunt. Lately, I’ve loved giving y’all a glimpse into our family of five’s world whether that was a sunscreen from the carpool line, a napkin ring for our next dinner party, or an antique from our travels.
I felt called to make these worlds collide, and that’s how this new venture, The Avenue, was born. The online boutique will be a curated collection of unique finds for your home, your wardrobe and your lifestyle. It’s designed to make my blog content more readily accessible (and shoppable) from the hat I’m wearing to the bud vases I’m using. Our hope is to provide all of you with a unique shopping destination that brings beautiful products from around the world to one place. There, you can peruse our shops for your home and your wardrobe, feeling inspired just by scrolling and perhaps leaving with something to style yourself or your table come time for your next get-together.
In May, we will launch our summer capsule with a thoughtfully curated collection of items to arm you with beautiful things to entertain with and wear this summer. We’ll have the perfect clip to toss your hair up while preparing cocktails in the kitchen and a placemat that looks picture perfect for your mid-summer backyard barbecue. We can’t wait to welcome you to The Avenue soon — stay tuned for more details and sneak peeks to come via my Instagram, and if you want first access to all things The Avenue, be sure to subscribe here.
Thanks to all of you for following along on my blogging adventures. It’s your support and encouragement that inspired me to take this business to the next level, and I can’t wait to see where it takes us!